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Steve Ploubidis has been described as a highly energised, fiscally conscious, and goal-driven person where today, after an adventurous journey he approaches each new challenge with an intrinsic flair for innovation, a creative problem-solving focus, with measured risk-taking coupled with a bullish zero tolerance attitude to drive consistent bottom-line improvements.

He began his career in Education majoring in Human Movement Studies, having initially earned a Diploma in Teaching at Uni SA, he then went on to complete a Bachelor of Education with his main aim focused on assisting obese children.  His major work, with close ties with the CSIRO, saw him complete a two year research paper called, “A Behavioural Approach in Treating Childhood Obesity”.

Today, some 30 years later, the research and findings that hit the headlines, findings and remedies are no different to what Steve concluded all those years ago.

Steve’s goal was to complement his natural inquisitive savvy with a strong foundation in business and finance and to achieve this he joined a progressive hospitality focused enterprise known as the Sparr Group of Companies.

Taking five years leave without pay from the Education Department, in 1981 he became the inaugural joint manager of Windy Point Restaurant Complex, and after only six months in the industry was promoted to Complex Manager.  Soon the awards started flooding in such as winning the American Express award for “Best South Australian Restaurant”.

Receiving the American Express Restaurant of the Year from the then Minister for Tourism

Recognised for his entrepreneurial skill, he accepted his first senior executive position with the Sparr Group as Special Projects Manager, responsible for propelling the group into new ground which included the establishment of an outside catering division, an equipment hire company, and a consulting arm.

Soon after he was promoted to the position of General Manager.  His highlights included being appointed as consultant to “The Ultimate Event”, the opening of Sanctuary Cove Queensland.

Subsequent to this event, Steve was acknowledged as a leader in his field and was invited to apply his expertise and consult to the State government in relation to the new Adelaide Entertainment Centre.

"Dancing On The Ceiling" with Lionel Richie

His commitment and focus to deliver an exceptional standard saw him dominate the “back stage logistics business” which led to him to look after superstar performers such as Frank Sinatra, Peter Allan, Sir Elton John, Mick Jagger, INXS, Stevie Wonder, Neil Diamond, Kiss, Lionel Richie, Euthryhmics, Sir Cliff Richard, Tom Jones, Whitney Houston, Pink Floyd, Dolly Parton, AC/DC, George Michael, Barry Manalow, Kenny Rodgers,  John Farhnam, Van Halen, UB40, Genesis, James Brown, ZZ Top, Cher, Rod Stewart, U2, Tina Turner, Simply Red and royalty including Her Majesty Queen Elizabeth II, Prince Phillip, Princess Dianna, and Prince Charles.

After 11 successful years Steve’s career took a ten-fold leap in responsibility when he was “head hunted” to consult to a group of national food logistics corporations on the east coast of Australia.

Later, Steve’s career took another leap forward when he was appointed as Catering Operations and Special Projects Manager with the South Australian National football League. In 1999 Steve undertook additional studies at the University of Adelaide where he completed an MBA (advanced).

During this period, Steve was elected as director of the Licensed Clubs Association of South Australia and within one year was elected as President.   Here he took the strong Hotels Association head on, particularly in the area of gaming.  Despite being told by the AHA that it was illegal he led the charge and lobbied the State Government for tax reform for clubs in the area of gaming revenue.  He was successful and today all gaming clubs in South Australia are millions of dollars better off as a consequence of this reform.  Steve lobbied successfully to have legislation amended so the general public could enter clubs without necessarily required to be signed in by an existing member; a first in Australia.

After twelve months he was elected as President of Clubs Australia and New Zealand which saw him representing the national club industry in Canberra on a regular basis particularly zealously protecting the “mutuality” (tax free benefits) tax status that the club industry received on the basis that all surpluses were directed back to the community, much to the annoyance of Australian Hotels Association national body.

After five successful years at the SANFL, despite not having a racing background, he was appointed as CEO of the SAJC, where he was the first Racing CEO in Australia to secure a multimillion dollar naming rights sponsorship for the premier race course, Morphettville, which was renamed Allan Scott Park Morphettville.

However his greatest strategic achievement was the sale of Cheltenham Park Racecourse.  His platform was simple; turn a non performing asset into a performing investment.  His time at the SAJC, has been recognised as being one that cast aside tradition by bringing commercial reality to a fledgling industry.  After eight years his tenure at the SAJC came to an end but not before he left the Club in a very prosperous position.  It is now now up to the conservative element to take the club to the next level; an awesome responsibility!

Today, to add to his academic achievements and to compliment his professional career, Steve has commenced a Bachelor of Laws – a passion he has held for many years.

During his career Steve has held many professional and board positions including (past & present (*),

  • Executive Member of the Council of Community Clubs of Australia & New Zealand
  • Member of Australian Hospitality Review Panel (AHRP);
  • Member of Drug & alcohol Working Group
  • Member of Hospitality Industry OH&S and Workcover (Safer Industry 2001)
  • Member of Gamblers Rehabilitation Committee
  • Member of Tourism – Hospitality Training SA
  • President Licensed Clubs’ Association of South Australia Inc
  • President Licensed Clubs’ Industry Training Foundation Inc
  • President Clubs Australia & New Zealand
  • Director Independent Gaming Corporation Ltd
  • Director The Competitive Edge: consulting to industry
  • Director Yamlex Pty Ltd  (Commercial / Domestic Development Investments)
  • *Director PB Capital Group P/L- Corportate Consulting, Investment, Venture Capital Raising, IPO’s (AFS Licence holder)
  • *Director PB Capital Group (Holdings) P/L – Investment Company
  • *Director First Global Energy P/L – Energy Assets/ Investment company
  • *Director First Global Energy PLC – Energy Assets/ Investment company- Listed  Frankfurt Stock Exchange (DAX) (pending)
  • *Director Palamedia LTD – New Media/ ASX Listed Company (pending)
  • *Director Sookco P/L – Corporate Advisory Management Company

  1. I was trying to find this. Thanks a lot.

  2. I suggest that you talk about the changes in IFRS and GAAP.

  3. You have mentioned very interesting details ! ps decent site.

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  8. Nice post ! Thank you for share !

  9. Hi there may I quote some of the material found in this post if I provide a link back to your site?

  10. Ned permalink

    Steve’s ‘legacy’: Example 1, during his time as CEO at the SAJC, he paid for his children’s educations with SAJC money.

    • stevepl1 permalink

      Hi Ned. Thanks for visiting my website. Not afraid of publishing all comments regardless of whether they are favourable or not (as is the case with yours).
      Yes you are correct, the SAJC did pay for “school fees”, as well as my mortgage, petrol, clothing, food, beverages, private medical benefits, and a host of other personal things. It may surprise you but it’s called a salary or wages just in case you weren’t aware, people get remunerated in return for productivity.
      I won’t go into productivity and what that means, it may confuse you, however much was achieved by great staff and strong dedicated and focused board members.
      Keep supporting them mate, and keep coming back to my website; it is educational!

    • The Anti Ned permalink

      Um….Ned, please can you explain your logic on how one pays for his/her expenses other than funds earned from his/her employer.

      If you can come up with an answer (something that makes sense this time), then maybe you can leave behind your own legacy.

  11. You are a very bright person!

  12. Hi I found your site by mistake when i was searching Google for this issue, I have to say your site is really helpful I also love the theme, its amazing!. I dont have that much time to read all your post at the moment but I have bookmarked it and also add your RSS feeds. I will be back in a day or two. thanks for a great site.

  13. I really liked the blog post. It is always nice when you can not only be informed, but also entertained!

  14. A note to Steven – I agree that it would complicate things, but most people I’ve met reckon it is still worth a try.

  15. Thank you for your insightful comments. I hope to visit your website soon.

  16. very interesting details you have remarked, appreciate it for posting .

  17. @Paul – I think that it would complicate things, but the majority of people I’ve asked seem to think it is often worth a try.

  18. Incredible information provided, thank you!

  19. Thank you for another wonderful write-up. Where else could anyone get that type of facts in such a perfect way of writing? I have a presentation next week, and I am around the appear for these information and facts.

  20. Good post, thanks

  21. Couldn?t be written any better. Reading this post reminds me of my old room mate! He always kept talking about this. I will forward this article to him. Pretty sure he will have a good read. Thanks for sharing!

  22. I’m still learning from you, while I’m making my way to the top as well. I definitely liked reading everything that is posted on your website.Keep the tips coming. I liked it!

  23. You precisely saved me atleast 1 hour of time. I am making a project in this particular topic and your contribute has helped me through one of the topics of my project. I will browse to the other pages now.

    • stevepl1 permalink

      Glad to be of help. Browse some other time and you may find more useful information. Quite happy to answer any specific query you may have!

  24. If you could e-mail me with a few suggestions on just how you made your blog look this excellent, I would be grateful.

  25. I’m grateful for you because of this excellent content material. You genuinely did make my day :

    • stevepl1 permalink

      It’s great to get supportive comments. Much appreciated. In life there are two sides to all stories, human nature normally only wants to hear one side. Remember, ..You will never do anything in this world without courage. It is the greatest quality of mind next to honour!

  26. This page seems to get a good ammount of visitors. How do you get traffic to it? It offers a nice individual twist on things. I guess having something authentic or substantial to post about is the most important thing.

    • stevepl1 permalink

      Hi Karlyn,

      I must thank the Advertiser’s racing writer who “cooked” up a frenzy as a consequence of his comments in the Hot Goss section ( Fri. 10th Dec). He has given my site great exposure…and it was free! Having something useful to say obviously helps!

  27. Great information! I’ve been looking for something like this for a while now. Thanks!

  28. Ned permalink

    What a load of toss from a disgusting crooked, egotistical tosser- you should be behind bars sir!

    • stevepl1 permalink

      Hey thanks for your comment. Never one to shy away from a difference of opinion!
      ….It is the mark of an educated mind to be able to entertain a thought without accepting it!

    • The Anti Ned permalink

      Behind bars what, Ned!?

      For taking the Club to heights it had never experienced and will never see again?

      Or, behind bars for being the subject of an inquiry that found nothing more than a ‘parking ticket?’

      • stevepl1 permalink

        Thanks for your encouraging comments. It’s important that I publish both positive and negative comments. So far the positive comments far outweigh the negatives. As I have said from day one! Let’s see where these people go. The members get what they vote for! It’s easy to be critical on the outside. Let their efforts do the talking, the same way I let mine.

  29. woot, thank you! I’ve finally came across a website where the owner knows what they’re talking about. You know how many results are in Google when I check.. too many! It’s so annoying having to go from page after page after page, wasting my day away with tons of owners just copying eachother’s articles… ugh. Anyway, thankyou for the information anyway, much appreciated.

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